Custom printed corrugated shipping boxes from Bolt Boxes take marketing and branding to the max. There are many things you need to think about when promoting your brand. Everything from logo-design to social presence matters, but when it comes to your packaging, one of the most effective things you can do to establish your brand and create a name for yourself is custom design your packaging. If you think a plain ol’ brown box will do the trick, thing again.
Don’t believe us? Read on for the top 8 reasons custom printed shipping boxes are a must in today’s eCommerce landscape.
- Brand awareness: Custom boxes are an extension of your marketing efforts. The more places and ways you can get your image, your brand and your logo out there, the better. How long does it take you to recognize a Target logo? Crate and Barrel? Tiffany’s? The Amazon smile-arrow? Image matters. Get yours out there with custom printed shipping boxes.
- Unboxing is all the rage: In the era of all-things-social, few things can compete with the thrill of being “unboxed” on a social channel by a major influencer. Think that blasé non-descript brown box is going to increase your chances of gracing a grand unboxing video? We think not…
- Social buzz: The unboxing trend isn’t the only social media-related reason to custom print your boxes. A chic, uber hip, super cool, totally different, eye-catching print job has the potential to generate quite a bit of buzz, as social-frenzied customers will flock to your social accounts to see if your content is as cool as your packaging (side note, be sure your social channels are all live, relevant, consistently branded and posted on regularly!)
- Build brand loyalty: Your number 1 goal – get them to buy. Your number 2 goal – get them to buy again. Printed packaging can be that little something extra that makes them come back again for more.
- Be “more” than your competition: Be more recognizable, be more exciting, be more everything with custom printed shipping boxes.
- Prime real estate to tell your story: Custom packaging affords you the opportunity to send your brand’s story along with your products. Print your eco-friendly messaging creatively on your packaging (is your brand: recyclable? Eco friendly? Sustainable? Reusable?). Use this to your advantage and capitalize on it with your printed boxes.
- Surprise them with a unique experience: Nothing delights more than lifting a lid and finding a bright, fun, unexpected print inside your box. It’s not always just about your product. Consumers want to be wowed. They want to feel rewarded for being loyal to your brand. Surprise them with custom printed packaging that goes above and beyond, and that means printing inside too. It’s a new take on thinking outside (or inside) the box.
- Stand out: From website, to virtual cart, to warehouse packaging, to shipping carrier distribution center, to out-for-delivery…there are a lot of opportunities for your brand to be seen. Let your packaging set you apart.
Benefits of Custom Shipping Boxes and Packaging
When is a box more than just cardboard and packaging materials? Custom shipping boxes do more than just deliver your products and help build your brand. They can also help your business model thrive in new markets. With personalized shipping boxes, you can align the products you’re delivering to your company’s unique motto, vision and goals.
Other key benefits of using custom shipping boxes and packaging include:
- Cost efficiency: With custom shipping boxes, you have the flexibility to determine the “best fit” sizes. This will save your company significant amounts of money because you won’t pay for excess packaging.
- More professional appearance: Quality packaging and professional-grade custom shipping boxes work together to create a high-class appearance. When you pay close attention to the details, people notice.
- Easier to store: Our custom boxes are all designed with efficiency in mind so they can easily be stacked to maximize storage space. They’re also less likely to collapse in storage and cause waste in destroyed packaging.
- Durability: Custom shipping boxes protect products better than stock-sized boxes. You can trust your product is in safe hands. Our experienced structural designers will ensure your shipping boxes are built to protect your product.
How to Create Custom Shipping Boxes With Your Company’s Logo
When designing a custom shipping box with Bolt Boxes, you can decide how to incorporate your unique logo, design the box’s pattern or add color or graphics to the packaging. Our easy-to-use online ordering system takes the work out of package design. Just follow these four simple steps:
- Decide whether you’d like a Standard Shipping Box, a Mailer C-Series Box or an end-loading custom box.
- Enter the box dimensions and specify the quantity you need.
- Use our “Help Me Choose” feature to decide on what material you’d like.
- Decide if you want to add custom printing to your box.
Why Choose Bolt Boxes?
As the fastest custom box manufacturer in the world, Bolt Boxes is committed to delivering responsive service from our first conversation to when the custom boxes arrive on your doorstep. With Bolt Boxes, you’ll enjoy:
- High-quality products: With an ISO 9001:2015 Certification and almost 60 years of experience, our team will ensure you receive only first-rate products.
- Many printing options: Our expertise with litho, flexo and digital printing, as well as our G7 Master Qualification, makes our pre-press process one of the best in the industry.
- Speed and reliability: You’ll enjoy fast turnarounds and shipping of your custom boxes. We also deliver speedy service in terms of helping with artwork, quoting and getting back to you about your questions.
Make Your Own Custom Shipping Box Today
Custom printing is essential for so many reasons. It’s an investment for sure, but one that will pay you back tenfold when done right. You work hard to market your brand. Make sure you cross the finish line with your packaging.